All About Mary-Kate and Ashley Olsen's Clothing Line, The Row

Those who grew up in the era of peak Olsen twin fandom knew acting was just a stepping stone in the sisters’ career. Mary-Kate and Ashley’s true passion was always fashion—they've been style icons from a young age—so it wasn’t all that surprising to fans of the duo when they retired as actors and pursued a career in design. It started with a preteen collaboration with Walmart and led to the eventual creation of their luxury clothing line, The Row. And when we say luxury, we mean luxury—think $1,000 jeans, $3,000 clutches, and $9,000 leather coats. Considering that the brand has been in business since 2006, though, the Olsen twins are clearly doing something right. To find out what has led to their success, we're taking a deeper look at The Row's history and how its creators run their fashion line as privately as their personal lives. Keep scrolling to learn everything there is to know about Mary-Kate and Ashley's clothing line. Brand Beginnings The Row came to fruition in 2006, when Ashley set out to create the perfect white T-shirt. In an interview with Net-a-Porter, Ashley explained that she and her sister saw a gap. No brand was conceptualizing “the core, wearable part of a wardrobe” under the designer luxury category. So, the sisters set out to fill that gap by designing minimal, quality pieces—from basics to tailored goods to accessories. The Olsens were 18 years old at the time.